Middle English: from Old French change (noun), changer (verb), from late Latin cambiare, from Latin cambire “barter”, probably of Celtic origin.

To change means to curve, bend, go around. It indicates the option of voluntarily circumventing an obstacle, but also the act of putting aside and moving away from, due to a triggering “force”, of an external nature that forces us to change direction.

We like to represent change using the act of walking. Walking is the habitual act of moving on foot from one place to another, of moving from a path that has already been beaten towards an unexplored one. It also indicates human progress and development, the advancement of an idea. But it may also indicate the working of a clock that suddenly stops running. Not walking therefore means not moving forward, standing still, not progressing, not learning, not knowing, not taking risks and not changing.

However, change is taxing. Our brain is lazy and does not like change. A number of recent studies show that people quickly change the way they walk – including their gait – to save energy. This is absolutely in line with the fact that we all prefer to do things with as little effort as possible, a bit like when we choose the shortest route, or decide to sit down instead of standing.

Change is not the natural human state. We find stability much more comforting, which means we suffer changes because they question our certainties.
Change is therefore a draining opportunity, but it is also an extraordinary opportunity to grow as individuals, as a company, and as a community of people who have the same goals and walk together to reach the same goal.